The Better Marketing Blog

Discover how luxury credit card marketing uses design, emotion, and storytelling to turn premium cards into powerful lifestyle symbols.

Discover how OpenAI’s Sora 2 transforms AI video generation with realistic motion, built-in sound, and multi-shot storytelling for faster content creation.

Learn how to craft bold, shareable messages by studying protest sign design—timeless lessons in clarity, emotion, and visual marketing.

Discover how Skittles used surreal storytelling, satire, and strategy to turn “Taste the Rainbow” into a 30-year marketing phenomenon.

Discover how Bad Bunny built a global brand through authentic identity—from Tiny Desk to SNL to the Super Bowl—without compromise.

Train ChatGPT to follow your voice, tone, and brand structure. Learn expert techniques to write better custom instructions that actually work.

Discover the 5 biggest marketing trends shaping 2026, from AI creativity to voice search and omnichannel, and how to prioritize trust, scale, and visibility.

Revamp existing content for AI search engines without starting from scratch. Boost visibility, trust, and E-E-A-T with smart optimization.

Oprah Winfrey’s 2008 Stanford speech endures because it transcends motivational clichés.

Discover how top bridge builders transform division into dialogue. Learn empathy-based messaging techniques you can apply to your brand, team, or campaigns.