Articles by admin
Vans Hits Viral Jackpot with ‘Damn Daniel’ Video
It seems like every company is striving to make a viral video to advertise their brand, but recently one shoe company went viral without even trying. In the past few weeks, the ‘Damn Daniel’ video took over the web. This video, which follows teenager Daniel Lara wearing various shoes, has racked up hundreds of thousands... Read More...
How to Perform Spring Cleaning for Your Content
Despite the fact that it snowed in Massachusetts this week, it really is springtime! Many people take spring as an opportunity for “spring cleaning” and there’s no reason why you can’t apply this idea to your content marketing. Much like New Year’s resolutions or end-of-year recaps, spring cleaning is the perfect time to examine what’s... Read More...
Thought Leader Series: Leverage Storytelling for Online Success
The best stories come from the most unexpected places. Rarely can they be planned in advance or manufactured. Oddly enough, stories arrive in the most mundane moments of life. If you want great writing success, you need to pay attention to those moments that matter, moments that drive emotion, moments that connect with your audience.... Read More...
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How to Be The Life of the Party When Writing for Different Social Media Platforms
You’re getting ready to go to a party. How do you know where to go, what to wear, how many expletives you can use, or how bad it will be if you spill your drink? You look at the invitation, of course, so that you know your audience. And that’s exactly what you need to... Read More...
Expert Interview Series: Alex Valencia on When to Hire a Ghostwriter
Have you ever thought hiring a ghostwriter? When would hiring a ghostwriter be right for you? The fact is this: It’s all about how much you value your time. You know how busy you are, and while most business owners know how important quality content can be for their business, not all of them have... Read More...
Thought Leader Series: How to Become the Blogger You Want to Be
Making the leap into full time or even regular blogging can offer freedom from the everyday routine of work. But turning your ideas into useful content which attracts readers is a stumbling block that many bloggers can’t get beyond. With these actionable tips, you’ll soon find yourself on the path to writing great blog posts... Read More...
Expert Interview Series: Katie Wagner on Brainstorming Ideas for Content Marketing
What strategies do you use to brainstorm your content marketing? Are you bouncing ideas off of your colleagues, tailoring ideas according to your target audience, or are you sitting alone in a room with a pencil and paper hoping for inspiration? No matter what you’re doing, how do you keep your ideas fresh, so you’re... Read More...
Making the Most of Your Freelancing Assignments
As a new freelance writer, you have worked diligently to impress others with your resume, portfolio, and profile. You open your email and stare with bleary eyes to see – is it? – yes! – your first assignment! Will the client ask you to describe the best pack to carry as you hitchhike across Europe?... Read More...
7 Ways Music Made Me a Better Writer
“Were you an English major?” I get the question almost every time I tell someone I’m a writer. My answer is always a chagrined but emphatic, “No.” In college, I majored in music, despite knowing I’d never be a professional opera singer. I wanted to write and realized years ago that studying, performing, and analyzing... Read More...
The Method to Method’s Crisp & Clean Content Marketing
With a plethora of DIY blogs on the web, it can be tough to make your own site stand out. The Method Home blog somehow succeeds as both a fantastic lifestyle blog AND great content marketing. One quick visit to this appealing blog and you’ll be inspired to improve your lifestyle and your marketing scheme!... Read More...