{"id":8023,"date":"2016-04-21T00:00:00","date_gmt":"2016-04-21T00:00:00","guid":{"rendered":"http:\/\/mediashower.com\/blog\/?p=8023"},"modified":"2016-04-19T21:40:21","modified_gmt":"2016-04-19T21:40:21","slug":"expert-interview-series-matt-banner-about-building-a-successful-blog","status":"publish","type":"post","link":"https:\/\/www.mediashower.com\/blog\/expert-interview-series-matt-banner-about-building-a-successful-blog\/","title":{"rendered":"Expert Interview Series: Matt Banner on Building a Successful Blog"},"content":{"rendered":"<p><img loading=\"lazy\" style=\"border: 0px;\" src=\"https:\/\/mediashower.com\/img\/61C508B6-9200-11E5-985E-EE8082D67077\/Matt-Banner.jpg\" alt=\"\" width=\"420\" height=\"88\" border=\"0\" \/><\/p>\n<p>Matt Banner started using Blogger 10 years ago, learning the ins and outs of the blogging industry through trial and error. Since then, he&#8217;s helped build and grow more than 5,000 blogs.<\/p>\n<p>The Head Honcho at <a href=\"http:\/\/www.onblastblog.com\">On Blast Blog<\/a> recently checked in with us to offer his advice on launching a successful blog.<\/p>\n<p>Here&#8217;s what Matt had to say:<!--more--><\/p>\n<p><strong>What&#8217;s the first thing every wannabe blogger should do before building their site?<\/strong><\/p>\n<p>Carve out the niche they are most passionate blogging about. It&#8217;s crowded out there but you can still make a name for yourself by blazing your own trial.<\/p>\n<p><strong>What considerations should we make when choosing a &#8230; <\/strong><\/p>\n<p><strong> &#8230; Domain name<\/strong>: Choose a name that&#8217;s catchy and rolls off the tongue. Consider your brand when choosing a domain name.<\/p>\n<p><strong> &#8230; Host<\/strong>: Affordable but reliable. Personally, I use Web Hosting Hub and BlueHost.<\/p>\n<p><strong> &#8230; Blogging platform<\/strong>: WordPress. There&#8217;s just no other way around it.<\/p>\n<p><strong>How should we approach designing our site? What are some dos and don&#8217;ts?<\/strong><\/p>\n<p>A few things I like to do is to find competitors and related websites to gather design elements. Then, I sit down and piece together what fits with how I want to present my content. I&#8217;ll try and find a WordPress theme that pretty much fits what I have in mind. If there isn&#8217;t a matching theme, I&#8217;ll use a network such as Upworthy to find a designer and developer to help me build the website of my dreams.<\/p>\n<p><strong>What are good habits bloggers should get into when it comes to posting content?<\/strong><\/p>\n<p>Make an impact with your words each time. Don&#8217;t write just to write, do it with a clear purpose and try and deliver exactly what a reader would want to digest to keep them coming back for more.<\/p>\n<p><strong>What are some of the smartest ways to promote a blog? What are your favorite tools?<\/strong><\/p>\n<p>Good ol&#8217; Google and Gmail. I use Google to find relevant blogs and I use Gmail to get in touch.<\/p>\n<p><strong>What are the biggest reasons a blog fails to grow?<\/strong><\/p>\n<p>Lack of consistency because they usually give up when they don&#8217;t see results after five months.<\/p>\n<p><strong>What are the hardest lessons you&#8217;ve had to learn about launching and maintaining a blog?<\/strong><\/p>\n<p>Rolling with the punches. When things don&#8217;t go accordingly to plan, the best mentality is to just keep pushing forward.<\/p>\n<p><strong>What are your biggest blogging pet peeves?<\/strong><\/p>\n<p>Grammatical issues and lack of promotion. The ultimate pet peeve is when someone will attempt to promote their blog when it has grammatical errors.<\/p>\n<p><strong>What are some of your favorite blogs? What do you think makes them great?<\/strong><\/p>\n<p><a href=\"http:\/\/zenhabits.net\/\">Zen Habits<\/a>, <a href=\"http:\/\/www.eofire.com\/ \">Entrepreneur on Fire<\/a> and, of course, <a href=\"http:\/\/www.onblastblog.com\/\">On Blast Blog<\/a>. What makes them great is that they all have their own personal touch, which creates a unique experience each time.<\/p>\n<p>&nbsp;<\/p>\n<p><em>Connect with Matt on <a href=\"https:\/\/twitter.com\/blastyourblog\">Twitter<\/a>.<\/em><\/p>\n<p><a href=\"http:\/\/mediashower.com\/e-book.html\">Download our ebook: 10 Content Marketing Companies Compared.<\/a><img style=\"height: 1px; width: 1px; border: 0px;\" src=\"http:\/\/mediashower.com\/content?Action=tp&amp;cid=34459\" alt=\"\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Matt Banner started using Blogger 10 years ago, learning the ins and outs of the blogging industry through trial and error. Since then, he&#8217;s helped build and grow more than 5,000 blogs. The Head Honcho at On Blast Blog recently checked in with us to offer his advice on launching a successful blog. Here&#8217;s what<span>&#8230;  <a class=\"read-more\" href=\"https:\/\/www.mediashower.com\/blog\/expert-interview-series-matt-banner-about-building-a-successful-blog\/\">Read More&#8230;<\/a><\/span><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[250],"tags":[58],"_links":{"self":[{"href":"https:\/\/www.mediashower.com\/blog\/wp-json\/wp\/v2\/posts\/8023"}],"collection":[{"href":"https:\/\/www.mediashower.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.mediashower.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.mediashower.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.mediashower.com\/blog\/wp-json\/wp\/v2\/comments?post=8023"}],"version-history":[{"count":4,"href":"https:\/\/www.mediashower.com\/blog\/wp-json\/wp\/v2\/posts\/8023\/revisions"}],"predecessor-version":[{"id":8055,"href":"https:\/\/www.mediashower.com\/blog\/wp-json\/wp\/v2\/posts\/8023\/revisions\/8055"}],"wp:attachment":[{"href":"https:\/\/www.mediashower.com\/blog\/wp-json\/wp\/v2\/media?parent=8023"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.mediashower.com\/blog\/wp-json\/wp\/v2\/categories?post=8023"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.mediashower.com\/blog\/wp-json\/wp\/v2\/tags?post=8023"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}