{"id":4462,"date":"2014-03-01T06:18:14","date_gmt":"2014-03-01T06:18:14","guid":{"rendered":"http:\/\/mediashower.com\/blog\/?p=4462"},"modified":"2014-03-01T06:19:40","modified_gmt":"2014-03-01T06:19:40","slug":"academy-awards-gambling-you-bet-thats-content-marketing","status":"publish","type":"post","link":"https:\/\/www.mediashower.com\/blog\/academy-awards-gambling-you-bet-thats-content-marketing\/","title":{"rendered":"Academy Awards Gambling? You Bet That’s Content Marketing!"},"content":{"rendered":"

Are you in an Oscars pool this year? No?! Wait, you’re just gonna actually watch<\/em> them hand out the award for Best Production Design and not have $5 on it? Your bravery is beyond us.<\/p>\n

\"\"<\/a>

The favorite to win Best Picture.<\/p><\/div>\n

We’re not sure how long people have been betting on the Academy Awards, but we do know Hollywood loves<\/em> it. Just ask the NFL; they’ll tell you how great ‘friendly wagers’ can be for the promotion of a sport—or a stuffy awards show.<\/p>\n

It’s content marketing, people. Betting on the Oscars, getting people talking about the nominees, and of course, tuning in for the show, all working together in glorious harmony.\u00a0Let’s face it, for many offices, the void left by football is a big one to fill. March Madness hasn’t started yet, and the Oscars provide some great water cooler fodder. When Suzy from Accounting puts $25 on Norbit<\/em> to win best picture, and no one tells her it’s Nebraska<\/em>, not Norbit<\/em>, you’ve got the makings of an excellent lunch break.<\/p>\n

While the oddsmakers are often wrong<\/a>, it doesn’t stop them from handicapping the biggest awards show of the year. And we’d be remiss if we didn’t share with you at least a smidgen of a tip for Sunday night’s show.<\/p>\n

Here’s what Wynn Las Vegas oddsmaker John Avello is predicting for the major categories. Good luck!<\/p>\n

Best Picture<\/strong><\/p>\n

12 Years a Slave \u2013 2 to 5<\/p>\n

American Hustle \u2013 4 to 1<\/p>\n

Gravity \u2013 5 to 1<\/p>\n

Dallas Buyers Club \u2013 15 to 1<\/p>\n

The Wolf of Wall Street \u2013 30 to 1<\/p>\n

Captain Phillips \u2013 50 to 1<\/p>\n

Philomena \u2013 75 to 1<\/p>\n

Nebraska \u2013 85 to 1<\/p>\n

Her \u2013 150 to 1<\/p>\n

Best Actor<\/strong><\/span><\/p>\n

Matthew McConaughey \u2013 1 to 2<\/p>\n

Chiwetel Ejiofor \u2013 4 to 1<\/p>\n

Leonardo DiCaprio \u2013 5 to 1<\/p>\n

Bruce\u00a0Dern \u2013 25 to 1<\/p>\n

Christian Bale \u2013 30 to 1<\/p>\n

Best Actress<\/strong><\/span><\/p>\n

Cate Blanchett \u2013 1 to 5<\/p>\n

Sandra Bullock \u2013 10 to 1<\/p>\n

Meryl Streep \u2013 14 to 1<\/p>\n

Amy Adams \u2013 18 to 1<\/p>\n

Judi Dench \u2013 25 to 1<\/p>\n

Best Supporting Actor<\/strong><\/span><\/p>\n

Jared Leto \u2013 1 to 4<\/p>\n

Michael Fassbender \u2013 5 to 1<\/p>\n

Barkhad Abdi \u2013 15 to 1<\/p>\n

Jonah Hill \u2013 25 to 1<\/p>\n

Bradley Cooper \u2013 30 to 1<\/p>\n

Best Supporting Actress<\/strong><\/span><\/p>\n

Lupita Nyong\u2019o \u2013 4 to 5<\/p>\n

Jennifer Lawrence \u2013 8 to 5<\/p>\n

June Squibb \u2013 15 to 1<\/p>\n

Julia Roberts \u2013 20 to 1<\/p>\n

Sally Hawkins \u2013 25 to 1<\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

Are you in an Oscars pool this year? No?! Wait, you’re just gonna actually watch them hand out the award for Best Production Design and not have $5 on it? Your bravery is beyond us. We’re not sure how long people have been betting on the Academy Awards, but we do know Hollywood loves it.… Read More…<\/a><\/span><\/p>\n","protected":false},"author":109,"featured_media":4463,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[212,213],"_links":{"self":[{"href":"https:\/\/www.mediashower.com\/blog\/wp-json\/wp\/v2\/posts\/4462"}],"collection":[{"href":"https:\/\/www.mediashower.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.mediashower.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.mediashower.com\/blog\/wp-json\/wp\/v2\/users\/109"}],"replies":[{"embeddable":true,"href":"https:\/\/www.mediashower.com\/blog\/wp-json\/wp\/v2\/comments?post=4462"}],"version-history":[{"count":8,"href":"https:\/\/www.mediashower.com\/blog\/wp-json\/wp\/v2\/posts\/4462\/revisions"}],"predecessor-version":[{"id":4470,"href":"https:\/\/www.mediashower.com\/blog\/wp-json\/wp\/v2\/posts\/4462\/revisions\/4470"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.mediashower.com\/blog\/wp-json\/wp\/v2\/media\/4463"}],"wp:attachment":[{"href":"https:\/\/www.mediashower.com\/blog\/wp-json\/wp\/v2\/media?parent=4462"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.mediashower.com\/blog\/wp-json\/wp\/v2\/categories?post=4462"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.mediashower.com\/blog\/wp-json\/wp\/v2\/tags?post=4462"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}