{"id":18550,"date":"2023-06-16T07:41:53","date_gmt":"2023-06-16T07:41:53","guid":{"rendered":"http:\/\/mediashower.com\/blog\/?p=18550"},"modified":"2023-06-16T08:03:09","modified_gmt":"2023-06-16T08:03:09","slug":"ai-prompt-writing","status":"publish","type":"post","link":"https:\/\/www.mediashower.com\/blog\/ai-prompt-writing\/","title":{"rendered":"AI Prompt Engineering for Content Marketers"},"content":{"rendered":"

TLDR: <\/b>At Media Shower, our view is that AI won\u2019t replace good marketers, but it\u2019s definitely changing the marketer\u2019s job. One of the most valuable skills for marketers to learn is <\/span>AI prompt engineering<\/b>, or writing the prompts that are fed into AI tools like ChatGPT.\u00a0<\/span><\/p>\n

So what?<\/b> If you learn AI prompt engineering, you will vastly improve your marketing results: you\u2019ll be more productive, delivering more content in less time. In this article, we\u2019ll share with you our best-performing AI prompts for content research, creation, editing, and optimization.<\/span><\/p>\n

AI prompt engineering is <\/span>a new<\/span><\/a> field, emerging with the rise of AI content generation tools. Those in this highly compensated position (AI prompt engineers can make $375,000 a year, per <\/span>Business Insider<\/span><\/a>) write queries for AI tools to deliver better results.\u00a0<\/span><\/p>\n

Marketers have a superpower in prompt engineering, because most of us are verbal. We understand language, and these AI tools run on large language models. The skill of prompt engineering is like a mashup writing and computer programming. It involves trying out queries, seeing how the AI tool responds, then iterating and improving, like debugging an application.<\/span><\/p>\n

Because AI content generation is projected to explode in the coming years (see graph below), learning how best to use it makes good business sense.<\/span><\/p>\n

\"Market<\/a><\/p>\n

The Ideal Prompt Format<\/span>
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Here are the five best practices we\u2019ve learned to write the best prompts:<\/span>
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