{"id":18301,"date":"2023-05-26T07:32:42","date_gmt":"2023-05-26T07:32:42","guid":{"rendered":"http:\/\/mediashower.com\/blog\/?p=18301"},"modified":"2023-06-15T14:49:28","modified_gmt":"2023-06-15T14:49:28","slug":"ai-generated-content","status":"publish","type":"post","link":"https:\/\/www.mediashower.com\/blog\/ai-generated-content\/","title":{"rendered":"AI for Content Generation Use Cases (+ Example Prompts)"},"content":{"rendered":"

TLDR:<\/b> Even with the rise of artificial intelligence, there will always be a demand for great marketers. In fact, AI tools can make content marketers\u2019 lives easier and <\/span>their products better<\/span><\/a> if they take the time to learn how to use tools like ChatGPT well.\u00a0<\/span><\/p>\n

So What? <\/b>AI is a top-notch research tool, an effective writing teacher, and a powerful argument polisher. By following these tips, content marketers can learn how to use AI tools like ChatGPT to help create even better content.\u00a0<\/span><\/p>\n

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How Marketers are Using AI for Content Creation<\/span><\/h2>\n

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Deployed correctly, AI tools present marketers with robust ways to improve their products. First, these tools offer time-effective methods of doing thorough, accurate research. Second, they can point out clear, specific ways of improving writing. Third, they can evaluate and help strengthen arguments made in persuasive content.<\/span><\/p>\n

Is AI content writing worth it? Many well-known companies think so. <\/span>Netflix<\/span><\/a> uses AI to create the thumbnail images and other visuals that appear in a user\u2019s account after determining (via algorithms) the images that would most likely appeal to them, while <\/span>BuzzFeed<\/span><\/a> uses ChatGPT to write articles and broaden its coverage without adding to its stable of reporters.\u00a0<\/span><\/p>\n

A third of marketers use AI-generated content <\/span>according to<\/span><\/a> a recent survey by software-services firm Capterra. Here\u2019s how they use it:\u00a0<\/span><\/p>\n

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Source: <\/span><\/i>https:\/\/www.capterra.com\/resources\/ai-marketing\/<\/span><\/i><\/a>\u00a0<\/span><\/i><\/p>\n

AI-generated content is here to stay, and marketers know it. Nearly 70% of marketing professionals now have defined AI strategies for their work (a sizable jump from 2020 and 2021), according to <\/span>Salesforce<\/span><\/a>. Indeed, generative AI is likely to make the creation of short, written content (like blogs and tweets) cheaper and more efficient per a <\/span>report<\/span><\/a> from the Stanford Cyber Policy Center.\u00a0<\/span><\/p>\n

Why AI Is an Advantage for Savvy Content Marketers<\/span><\/h2>\n

AI gives savvy content marketers multiple advantages, but high-quality writing by human beings will remain an indispensable part of good content marketing. That said, the skill of AI prompt generation will only become more important in the coming years. The better someone\u2019s <\/span>prompt engineering<\/span><\/a> (that is, the more clearly they articulate to AI technology exactly what they want it to do), the better the results will be.<\/span><\/p>\n

See our workshop on <\/span>How Busy Marketers Can Use AI<\/span><\/a>.<\/span><\/p>\n

With AI, content marketers can:\u00a0<\/span><\/p>\n